Total Engagement

Why Is Social Media Engagement Important?

When engaging on social media platforms, the actions are said to be an indication of virtual behavior. But why does this matter? This blog will discuss the five components of social media engagement and their importance on the popularity of a platform.

Interested readers can learn how brands use social media to encourage interaction by posting information that keeps consumers coming back. Further articles will discuss the connected effect and how social media allows users to connect with others in a virtual space. This leads to the creation of networks, another topic that is explored in full on this blog.

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